“To be completely honest, I didn’t really believe that Make It Rain Your Way program would be much different from other business development workshops and programs. And before I participated in this program, I viewed business development as a “one-size-fits-all” activity and had concluded that I was not good at business development because I hated sales. For this reason, I did not expect to see concrete results so quickly. This is one occasion where I’m thrilled to report that I was mistaken on all fronts.

After our first group session, my view of business development had changed dramatically. I now understand that there is no “one-size-fits-all” approach to business development, and that one needs to develop an approach and style that fits one’s personality. I also discovered that one needs to make adjustments to that approach, depending upon the personality style of the prospect.

While this may sound theoretical, the program is anything but theoretical. From the first session, our coach provided pragmatic, strategic advice and recommended concrete action steps to take in order to achieve results.

Unlike other business development programs that rely on catch phrases and offer only vague, general guidance, this program offers concrete exercises that break down business development into manageable, concrete steps that one can easily and quickly take to improve one’s business development game and results. After attending this program, business development no longer felt so daunting.

As a result of implementing the recommended suggestions, I’ve generated new business from several existing clients and have developed and strengthened relationships with new prospects.

I highly recommend Make It Rain Your Way program.”

“To say that I am not a fan of aggressive self-promotion or being salesy is putting it mildly. But as a law firm partner, I also realize that business development success is critical to my career advancement.  Being part of this program has been an invaluable experience for me. I was able to develop rainmaking strategies that were not only customized to my practice area and geography, but also fit my personality and my unique rainmaking style. I can be myself and still be a successful rainmaker! I now have the roadmap on how to successfully identify client opportunities, connect and build relationships with prospective clients, and ultimately transform those relationships into actual business. And it works as just last week I got a matter from a new large corporate client!”

“This BD program is excellent.  It focuses on practical, manageable solutions.  With our coach’s help, I have made positive changes to the way I think about, approach, and execute BD.  And those changes have already yielded business development results for me.”

“I was looking for some direction in my personal business development activities.  I was 13 years out of school, with really no business and only minimal history of bringing in a case or two over the years, and a jaded view of flying off to events, schmoozing, and hoping somehow business would result.  The program was a total game changer.  I learned a ton about many different ways to build key relationships, not just locally but also nationally, to sharpen my focus with regard to identifying potential key relationships, and how to harvest these relationships without compromising my character or really deviating at all from who I am.  I have since brought in about 12-15 new matters (ranging from minor to pretty significant) from about 4-5 distinct referral sources.”

“This is a wonderful, comprehensive business development program that includes both group and one-on-one coaching. This program is hands-on and practical and offers real-world solutions geared toward individualized business-development styles. I hope to continue with this program long into the future.”